HubSpot

4.5 (10.5k reviews)

All-in-one CRM platform with marketing, sales, and service tools for growing bus...

VS 2026

Freshsales

4.5 (2.3k reviews)

CRM with AI-powered lead scoring, email tracking, and visual sales pipeline....

HubSpot vs Freshsales: Which Is Better in 2026?

Comprehensive comparison of HubSpot and Freshsales covering features, pricing, pros & cons, and our expert verdict to help you make the right choice for your business.

Quick Overview

HubSpot

  • Best for: Growing businesses, Marketing teams
  • Starting price: Free
  • Category: crm
  • Founded: 2006
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Freshsales

  • Best for: SMBs, Sales teams
  • Starting price: Free
  • Category: crm
  • Founded: 2016
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Feature Comparison

Side-by-side feature comparison to help you understand the key differences between HubSpot and Freshsales.

Feature
HubSpot
Freshsales
Contact Management
Pipeline Management
Email Tracking
Marketing Automation
Reporting
Mobile App
Integrations
AI Features

Our Verdict

After extensive testing and analysis, HubSpot edges out as the winner in this comparison. While both tools excel in their respective areas, HubSpot offers more features for the price. Freshsales remains a strong alternative, especially for users who prioritize smbs.

Winner

HubSpot

Best for Growing businesses and Marketing teams. Generous free tier.

Try HubSpot
Alternative

Freshsales

Best for SMBs and Sales teams. Great free tier.

Try Freshsales

Pros & Cons

HubSpot Pros & Cons

Pros
  • Generous free tier
  • All-in-one platform
  • Excellent UI/UX
  • Great educational resources
  • Strong integrations
Cons
  • Expensive at scale
  • Complex pricing tiers
  • Learning curve
  • Limited customization on free tier

Freshsales Pros & Cons

Pros
  • Great free tier
  • AI-powered
  • Easy to use
  • Built-in phone
  • Good value
Cons
  • Limited marketing features
  • Fewer integrations
  • Reporting could be better
  • Less customizable

Pricing Comparison

Compare the pricing plans and see which tool offers better value for your budget.

HubSpot

freemium
Starting from Free
Free tier available
Free Free
  • Contact management
  • Email marketing
  • Forms
Starter $20 /mo
  • Remove branding
  • Email automation
  • Goals
Enterprise $3,600 /mo
  • Advanced permissions
  • Predictive lead scoring
  • Custom objects

Freshsales

freemium
Starting from Free
Free tier available
Free Free
  • Unlimited users
  • Contact management
  • Mobile app
Growth $15 /mo
  • Visual pipeline
  • AI lead scoring
  • Workflows
Enterprise $69 /mo
  • Custom modules
  • Auto-assignment
  • Audit logs

Which Tool Is Best For You?

Choose HubSpot if you need:

  • Growing businesses
  • Marketing teams
  • Inbound marketing
  • B2B companies
  • Generous free tier
  • All-in-one platform
Try HubSpot Free

Choose Freshsales if you need:

  • SMBs
  • Sales teams
  • Startups
  • Budget-conscious companies
  • Great free tier
  • AI-powered
Try Freshsales Free

HubSpot vs Freshsales FAQ

What are the main differences between HubSpot and Freshsales?

HubSpot focuses on growing businesses with generous free tier, while Freshsales excels at smbs with great free tier. Key differences include pricing structure, feature depth, and target user base.

Is HubSpot or Freshsales better for small businesses?

HubSpot offers a free tier which is great for small businesses starting out. For small businesses with limited budgets, consider starting with the tool that offers HubSpot's lower starting price of $0/month.

What is the pricing difference between HubSpot and Freshsales?

HubSpot starts at $0/month with a free tier available, while Freshsales starts at $0/month with a free tier available. Both offer multiple pricing tiers with different feature sets.

Can HubSpot integrate with Freshsales?

While direct integration may vary, both HubSpot and Freshsales support third-party integrations through platforms like Zapier. HubSpot integrates with Salesforce, Slack, Gmail, while Freshsales works with Gmail, Outlook, Slack.

Which tool is easier to use, HubSpot or Freshsales?

Based on user reviews, HubSpot generally receives higher marks for ease of use with a 4.5 rating. However, ease of use can depend on your specific needs and technical background. HubSpot is known for all-in-one platform.

Does HubSpot or Freshsales offer better customer support?

Both HubSpot and Freshsales provide customer support, with options varying by plan tier. HubSpot offers support through standard support channels. Check each tool's specific plan for support details.

What are the pros of HubSpot compared to Freshsales?

HubSpot's main advantages include: Generous free tier, All-in-one platform, Excellent UI/UX. Compared to Freshsales, it's particularly strong for growing businesses.

What are the cons of HubSpot compared to Freshsales?

HubSpot's potential drawbacks include: Expensive at scale, Complex pricing tiers. Freshsales may be a better choice if these limitations affect your use case.

Should I switch from HubSpot to Freshsales or vice versa?

Consider switching if your current tool doesn't meet your needs. Key factors include: current pain points, migration complexity, team training, and total cost of ownership. Use our ROI calculator to estimate the potential impact of switching.

Which tool is best for crm in 2026?

In 2026, HubSpot leads in this comparison with a 4.5 rating. However, the best choice depends on your specific requirements. HubSpot excels for growing businesses, while Freshsales is ideal for smbs.

Written by

AM
Alex Morgan Senior SaaS Analyst

Alex has spent over 8 years analyzing and comparing business software solutions. With a background in enterprise software sales and product management, he brings hands-on experience to every review. Alex specializes in CRM, marketing automation, and sales enablement tools.

127 articles
CRMMarketing AutomationSales Tools