Salesforce
Enterprise CRM platform with extensive customization and ecosystem for large org...
Close
CRM built for sales teams with built-in calling, email, and sales automation....
Salesforce vs Close: Which Is Better in 2026?
Comprehensive comparison of Salesforce and Close covering features, pricing, pros & cons, and our expert verdict to help you make the right choice for your business.
Quick Overview
Salesforce
- Best for: Enterprise companies, Complex sales processes
- Starting price: $25/mo
- Category: crm
- Founded: 1999
Close
- Best for: Inside sales teams, Startups
- Starting price: $49/mo
- Category: crm
- Founded: 2013
Feature Comparison
Side-by-side feature comparison to help you understand the key differences between Salesforce and Close.
| Feature | S Salesforce | C Close |
|---|---|---|
| Contact Management | ||
| Pipeline Management | ||
| Email Tracking | ||
| Marketing Automation | ||
| Reporting | ||
| Mobile App | ||
| Integrations | ||
| AI Features | ||
| Built-in Calling |
Our Verdict
After extensive testing and analysis, Close edges out as the winner in this comparison. While both tools excel in their respective areas, Close offers better overall user satisfaction. Salesforce remains a strong alternative, especially for users who prioritize enterprise companies.
Salesforce
Best for Enterprise companies and Complex sales processes. Highly customizable.
Try SalesforcePros & Cons
Salesforce Pros & Cons
Pros
- Highly customizable
- Massive ecosystem
- Enterprise-grade security
- Advanced analytics
- Industry solutions
Cons
- Expensive
- Steep learning curve
- Complex implementation
- Requires admin expertise
Close Pros & Cons
Pros
- Built-in calling
- Sales-focused
- Fast and clean
- Email sequences
- Great support
Cons
- No marketing features
- Limited customization
- Can get expensive
- No free tier
Pricing Comparison
Compare the pricing plans and see which tool offers better value for your budget.
Salesforce
subscription- Account & contact management
- Lead management
- Mobile app
- Pipeline management
- Forecasting
- Lead scoring
- Advanced customization
- Workflow automation
- API access
- Unlimited customization
- Premier support
- Sandbox
Close
subscription- 3 users
- Built-in calling
- Email sequences
- Multiple sequences
- Power dialer
- Leaderboard
- Unlimited users
- Custom objects
- Advanced permissions
Which Tool Is Best For You?
Choose Salesforce if you need:
- Enterprise companies
- Complex sales processes
- Large teams
- Industry-specific needs
- Highly customizable
- Massive ecosystem
Choose Close if you need:
- Inside sales teams
- Startups
- Cold calling teams
- B2B sales
- Built-in calling
- Sales-focused
Salesforce vs Close FAQ
What are the main differences between Salesforce and Close?
Salesforce focuses on enterprise companies with highly customizable, while Close excels at inside sales teams with built-in calling. Key differences include pricing structure, feature depth, and target user base.
Is Salesforce or Close better for small businesses?
Both tools have paid plans. For small businesses with limited budgets, consider starting with the tool that offers Salesforce's lower starting price of $25/month.
What is the pricing difference between Salesforce and Close?
Salesforce starts at $25/month, while Close starts at $49/month. Both offer multiple pricing tiers with different feature sets.
Can Salesforce integrate with Close?
While direct integration may vary, both Salesforce and Close support third-party integrations through platforms like Zapier. Salesforce integrates with Slack, Gmail, Outlook, while Close works with Zapier, Slack, Calendly.
Which tool is easier to use, Salesforce or Close?
Based on user reviews, Close generally receives higher marks for ease of use with a 4.6 rating. However, ease of use can depend on your specific needs and technical background. Salesforce is known for massive ecosystem.
Does Salesforce or Close offer better customer support?
Both Salesforce and Close provide customer support, with options varying by plan tier. Salesforce offers support through standard support channels. Check each tool's specific plan for support details.
What are the pros of Salesforce compared to Close?
Salesforce's main advantages include: Highly customizable, Massive ecosystem, Enterprise-grade security. Compared to Close, it's particularly strong for enterprise companies.
What are the cons of Salesforce compared to Close?
Salesforce's potential drawbacks include: Expensive, Steep learning curve. Close may be a better choice if these limitations affect your use case.
Should I switch from Salesforce to Close or vice versa?
Consider switching if your current tool doesn't meet your needs. Key factors include: current pain points, migration complexity, team training, and total cost of ownership. Use our ROI calculator to estimate the potential impact of switching.
Which tool is best for crm in 2026?
In 2026, Close leads in this comparison with a 4.6 rating. However, the best choice depends on your specific requirements. Salesforce excels for enterprise companies, while Close is ideal for inside sales teams.