SurveyMonkey
Popular survey platform with templates, analytics, and enterprise features....
Google Forms
Free form builder with Google Sheets integration for surveys and data collection...
SurveyMonkey vs Google Forms: Which Is Better in 2026?
Comprehensive comparison of SurveyMonkey and Google Forms covering features, pricing, pros & cons, and our expert verdict to help you make the right choice for your business.
Quick Overview
SurveyMonkey
- Best for: Enterprises, Market researchers
- Starting price: Free
- Category: survey
- Founded: 1999
Google Forms
- Best for: Budget users, Education
- Starting price: Free
- Category: survey
- Founded: 2008
Feature Comparison
Side-by-side feature comparison to help you understand the key differences between SurveyMonkey and Google Forms.
| Feature | S SurveyMonkey | G Google Forms |
|---|---|---|
| Form Builder | ||
| Logic Branching | ||
| Custom Branding | ||
| Analytics | ||
| Integrations | ||
| File Uploads | ||
| Payment Collection | ||
| Mobile Optimized |
Our Verdict
After extensive testing and analysis, Google Forms edges out as the winner in this comparison. While both tools excel in their respective areas, Google Forms offers better overall user satisfaction. SurveyMonkey remains a strong alternative, especially for users who prioritize enterprises.
SurveyMonkey
Best for Enterprises and Market researchers. Industry standard.
Try SurveyMonkeyPros & Cons
SurveyMonkey Pros & Cons
Pros
- Industry standard
- Powerful analytics
- Many templates
- Strong enterprise features
- Audience panel
Cons
- Expensive
- Complex pricing
- Limited free tier
- UI could be better
Google Forms Pros & Cons
Pros
- Completely free
- Google Sheets integration
- Easy to use
- Real-time collaboration
- Reliable
Cons
- Basic design
- Limited customization
- No payment collection
- Basic analytics
Pricing Comparison
Compare the pricing plans and see which tool offers better value for your budget.
SurveyMonkey
freemium- 10 questions
- 40 responses
- Basic analysis
- Unlimited questions
- 1000 responses
- Export
- 15K responses
- A/B testing
- Custom URL
- 40K responses
- Phone support
- White label
Google Forms
freemium- Unlimited forms
- Unlimited responses
- Basic analysis
- Custom branding
- Admin controls
- Advanced security
Which Tool Is Best For You?
Choose SurveyMonkey if you need:
- Enterprises
- Market researchers
- HR teams
- Academic research
- Industry standard
- Powerful analytics
Choose Google Forms if you need:
- Budget users
- Education
- Quick surveys
- Google Workspace users
- Completely free
- Google Sheets integration
SurveyMonkey vs Google Forms FAQ
What are the main differences between SurveyMonkey and Google Forms?
SurveyMonkey focuses on enterprises with industry standard, while Google Forms excels at budget users with completely free. Key differences include pricing structure, feature depth, and target user base.
Is SurveyMonkey or Google Forms better for small businesses?
SurveyMonkey offers a free tier which is great for small businesses starting out. For small businesses with limited budgets, consider starting with the tool that offers SurveyMonkey's lower starting price of $0/month.
What is the pricing difference between SurveyMonkey and Google Forms?
SurveyMonkey starts at $0/month with a free tier available, while Google Forms starts at $0/month with a free tier available. Both offer multiple pricing tiers with different feature sets.
Can SurveyMonkey integrate with Google Forms?
While direct integration may vary, both SurveyMonkey and Google Forms support third-party integrations through platforms like Zapier. SurveyMonkey integrates with Salesforce, Microsoft Teams, Slack, while Google Forms works with Google Sheets, Google Drive, Google Classroom.
Which tool is easier to use, SurveyMonkey or Google Forms?
Based on user reviews, Google Forms generally receives higher marks for ease of use with a 4.5 rating. However, ease of use can depend on your specific needs and technical background. SurveyMonkey is known for powerful analytics.
Does SurveyMonkey or Google Forms offer better customer support?
Both SurveyMonkey and Google Forms provide customer support, with options varying by plan tier. SurveyMonkey offers support through standard support channels. Check each tool's specific plan for support details.
What are the pros of SurveyMonkey compared to Google Forms?
SurveyMonkey's main advantages include: Industry standard, Powerful analytics, Many templates. Compared to Google Forms, it's particularly strong for enterprises.
What are the cons of SurveyMonkey compared to Google Forms?
SurveyMonkey's potential drawbacks include: Expensive, Complex pricing. Google Forms may be a better choice if these limitations affect your use case.
Should I switch from SurveyMonkey to Google Forms or vice versa?
Consider switching if your current tool doesn't meet your needs. Key factors include: current pain points, migration complexity, team training, and total cost of ownership. Use our ROI calculator to estimate the potential impact of switching.
Which tool is best for survey in 2026?
In 2026, Google Forms leads in this comparison with a 4.5 rating. However, the best choice depends on your specific requirements. SurveyMonkey excels for enterprises, while Google Forms is ideal for budget users.