Webflow
Visual web design tool that generates clean, semantic code for professional webs...
Wix
Drag-and-drop website builder with AI features and templates for quick site crea...
Webflow vs Wix: Which Is Better in 2026?
Comprehensive comparison of Webflow and Wix covering features, pricing, pros & cons, and our expert verdict to help you make the right choice for your business.
Quick Overview
Webflow
- Best for: Designers, Agencies
- Starting price: Free
- Category: website builders
- Founded: 2013
Wix
- Best for: Beginners, Small businesses
- Starting price: Free
- Category: website builders
- Founded: 2006
Feature Comparison
Side-by-side feature comparison to help you understand the key differences between Webflow and Wix.
| Feature | W Webflow | W Wix |
|---|---|---|
| Visual Editor | ||
| Responsive Design | ||
| CMS | ||
| Ecommerce | ||
| Custom Code | Velo by Wix | |
| SEO Tools | ||
| Hosting | ||
| Animations |
Our Verdict
After extensive testing and analysis, Webflow edges out as the winner in this comparison. While both tools excel in their respective areas, Webflow offers better overall user satisfaction. Wix remains a strong alternative, especially for users who prioritize beginners.
Pros & Cons
Webflow Pros & Cons
Pros
- Pixel-perfect design control
- Clean code output
- Great for designers
- Strong CMS
- No-code interactions
Cons
- Steep learning curve
- Expensive
- Limited ecommerce
- No native blog
Wix Pros & Cons
Pros
- Easy to use
- Great templates
- AI site builder
- All-in-one hosting
- App market
Cons
- Limited flexibility
- Cant switch templates
- Slower sites
- Locked to platform
Pricing Comparison
Compare the pricing plans and see which tool offers better value for your budget.
Webflow
freemium- 2 projects
- Staging
- Webflow branding
- Custom domain
- 150 pages
- No branding
- CMS collections
- 2000 items
- Content editor
- 3000 items
- Form submissions
- Site search
- Advanced security
- SLA
- Dedicated support
Wix
freemium- Wix branding
- 500MB storage
- Wix domain
- Custom domain
- Remove ads
- 2GB storage
- 10GB storage
- Analytics
- Accept payments
- 100GB storage
- Automations
- Developer tools
- Unlimited storage
- Priority support
- VIP support
Which Tool Is Best For You?
Choose Webflow if you need:
- Designers
- Agencies
- Marketing sites
- Portfolios
- Pixel-perfect design control
- Clean code output
Choose Wix if you need:
- Beginners
- Small businesses
- Quick websites
- Non-technical users
- Easy to use
- Great templates
Webflow vs Wix FAQ
What are the main differences between Webflow and Wix?
Webflow focuses on designers with pixel-perfect design control, while Wix excels at beginners with easy to use. Key differences include pricing structure, feature depth, and target user base.
Is Webflow or Wix better for small businesses?
Webflow offers a free tier which is great for small businesses starting out. For small businesses with limited budgets, consider starting with the tool that offers Webflow's lower starting price of $0/month.
What is the pricing difference between Webflow and Wix?
Webflow starts at $0/month with a free tier available, while Wix starts at $0/month with a free tier available. Both offer multiple pricing tiers with different feature sets.
Can Webflow integrate with Wix?
While direct integration may vary, both Webflow and Wix support third-party integrations through platforms like Zapier. Webflow integrates with Zapier, Mailchimp, HubSpot, while Wix works with Google Analytics, Mailchimp, PayPal.
Which tool is easier to use, Webflow or Wix?
Based on user reviews, Webflow generally receives higher marks for ease of use with a 4.6 rating. However, ease of use can depend on your specific needs and technical background. Webflow is known for clean code output.
Does Webflow or Wix offer better customer support?
Both Webflow and Wix provide customer support, with options varying by plan tier. Webflow offers support through standard support channels. Check each tool's specific plan for support details.
What are the pros of Webflow compared to Wix?
Webflow's main advantages include: Pixel-perfect design control, Clean code output, Great for designers. Compared to Wix, it's particularly strong for designers.
What are the cons of Webflow compared to Wix?
Webflow's potential drawbacks include: Steep learning curve, Expensive. Wix may be a better choice if these limitations affect your use case.
Should I switch from Webflow to Wix or vice versa?
Consider switching if your current tool doesn't meet your needs. Key factors include: current pain points, migration complexity, team training, and total cost of ownership. Use our ROI calculator to estimate the potential impact of switching.
Which tool is best for website builders in 2026?
In 2026, Webflow leads in this comparison with a 4.6 rating. However, the best choice depends on your specific requirements. Webflow excels for designers, while Wix is ideal for beginners.