Zoho CRM
Affordable CRM with sales automation, analytics, and multichannel communication....
Close
CRM built for sales teams with built-in calling, email, and sales automation....
Zoho CRM vs Close: Which Is Better in 2026?
Comprehensive comparison of Zoho CRM and Close covering features, pricing, pros & cons, and our expert verdict to help you make the right choice for your business.
Quick Overview
Zoho CRM
- Best for: Small businesses, Budget-conscious teams
- Starting price: Free
- Category: crm
- Founded: 2005
Close
- Best for: Inside sales teams, Startups
- Starting price: $49/mo
- Category: crm
- Founded: 2013
Feature Comparison
Side-by-side feature comparison to help you understand the key differences between Zoho CRM and Close.
| Feature | Z Zoho CRM | C Close |
|---|---|---|
| Contact Management | ||
| Pipeline Management | ||
| Email Tracking | ||
| Marketing Automation | ||
| Reporting | ||
| Mobile App | ||
| Integrations | ||
| AI Features | ||
| Built-in Calling |
Our Verdict
After extensive testing and analysis, Close edges out as the winner in this comparison. While both tools excel in their respective areas, Close offers better overall user satisfaction. Zoho CRM remains a strong alternative, especially for users who prioritize small businesses.
Zoho CRM
Best for Small businesses and Budget-conscious teams. Very affordable.
Try Zoho CRMPros & Cons
Zoho CRM Pros & Cons
Pros
- Very affordable
- Feature-rich
- Good free tier
- Zoho ecosystem
- AI assistant
Cons
- Complex interface
- Learning curve
- Support varies
- UI dated
Close Pros & Cons
Pros
- Built-in calling
- Sales-focused
- Fast and clean
- Email sequences
- Great support
Cons
- No marketing features
- Limited customization
- Can get expensive
- No free tier
Pricing Comparison
Compare the pricing plans and see which tool offers better value for your budget.
Zoho CRM
freemium- 3 users
- Lead management
- Contact management
- Scoring rules
- Workflows
- Multiple pipelines
- SalesSignals
- Blueprint
- Inventory
- Zia AI
- CommandCenter
- Multi-user portals
Close
subscription- 3 users
- Built-in calling
- Email sequences
- Multiple sequences
- Power dialer
- Leaderboard
- Unlimited users
- Custom objects
- Advanced permissions
Which Tool Is Best For You?
Choose Zoho CRM if you need:
- Small businesses
- Budget-conscious teams
- Zoho users
- Growing companies
- Very affordable
- Feature-rich
Choose Close if you need:
- Inside sales teams
- Startups
- Cold calling teams
- B2B sales
- Built-in calling
- Sales-focused
Zoho CRM vs Close FAQ
What are the main differences between Zoho CRM and Close?
Zoho CRM focuses on small businesses with very affordable, while Close excels at inside sales teams with built-in calling. Key differences include pricing structure, feature depth, and target user base.
Is Zoho CRM or Close better for small businesses?
Zoho CRM offers a free tier which is great for small businesses starting out. For small businesses with limited budgets, consider starting with the tool that offers Zoho CRM's lower starting price of $0/month.
What is the pricing difference between Zoho CRM and Close?
Zoho CRM starts at $0/month with a free tier available, while Close starts at $49/month. Both offer multiple pricing tiers with different feature sets.
Can Zoho CRM integrate with Close?
While direct integration may vary, both Zoho CRM and Close support third-party integrations through platforms like Zapier. Zoho CRM integrates with Zoho suite, Google Workspace, Microsoft 365, while Close works with Zapier, Slack, Calendly.
Which tool is easier to use, Zoho CRM or Close?
Based on user reviews, Close generally receives higher marks for ease of use with a 4.6 rating. However, ease of use can depend on your specific needs and technical background. Zoho CRM is known for feature-rich.
Does Zoho CRM or Close offer better customer support?
Both Zoho CRM and Close provide customer support, with options varying by plan tier. Zoho CRM offers support through standard support channels. Check each tool's specific plan for support details.
What are the pros of Zoho CRM compared to Close?
Zoho CRM's main advantages include: Very affordable, Feature-rich, Good free tier. Compared to Close, it's particularly strong for small businesses.
What are the cons of Zoho CRM compared to Close?
Zoho CRM's potential drawbacks include: Complex interface, Learning curve. Close may be a better choice if these limitations affect your use case.
Should I switch from Zoho CRM to Close or vice versa?
Consider switching if your current tool doesn't meet your needs. Key factors include: current pain points, migration complexity, team training, and total cost of ownership. Use our ROI calculator to estimate the potential impact of switching.
Which tool is best for crm in 2026?
In 2026, Close leads in this comparison with a 4.6 rating. However, the best choice depends on your specific requirements. Zoho CRM excels for small businesses, while Close is ideal for inside sales teams.