Pro
$129.95 /mo
Save ~20% with annual billing
What's included:
- 5 projects
- 500 tracked keywords
- 10K results per report
S
SEMrush Pricing [2026]
Complete pricing breakdown for SEMrush. Compare plans, features, and find the best value.
SEMrush Plans & Pricing
Guru
$249.95 /mo
Save ~20% with annual billing
What's included:
- 15 projects
- 1500 tracked keywords
- 30K results per report
Business
$499.95 /mo
Save ~20% with annual billing
What's included:
- 40 projects
- 5000 tracked keywords
- 50K results per report
Prices shown are for monthly billing. Annual plans typically offer 10-20% savings.
Features by Plan
| Feature | Pro | Guru | Business |
|---|---|---|---|
| Keyword Research | |||
| Backlink Analysis | |||
| Rank Tracking | |||
| Site Audit | |||
| Content Explorer | |||
| Competitor Analysis | |||
| API Access | |||
| White Label |
How SEMrush Pricing Compares
| Tool | Starting Price | Free Tier | Best For | |
|---|---|---|---|---|
| S SEMrush Current | Free | Full-stack marketers | ||
| A Ahrefs | $99/mo | Link builders | Compare |
Is SEMrush Worth It?
Great Value If You Need
- Most comprehensive toolkit
- Great for PPC
- Content marketing tools
- Social media features
Consider Alternatives If
- Expensive
- Overwhelming interface
- Limited users per plan
- Data accuracy varies
Our Verdict
SEMrush offers excellent value with its free tier and competitive paid plans. It's best suited for Full-stack marketers and Agencies. At $129.95/mo, it's a premium option but justifies the cost with most comprehensive toolkit.
Value Score 4.4/5
SEMrush Pricing FAQ
How much does SEMrush cost?
SEMrush offers a free tier and starts at $129.95/month. Pricing varies based on the plan you choose and the number of users.
Does SEMrush have a free plan?
Yes, SEMrush offers a free tier with limited features. This is great for trying out the platform or for very small teams.
Does SEMrush offer discounts for annual billing?
Most SaaS tools, including SEMrush, offer 10-20% discounts when you pay annually instead of monthly. This can save you approximately $312 per year.
Which SEMrush plan is best for small businesses?
For small businesses, we recommend the Guru plan at $249.95/month. It offers the best balance of features and value for growing teams.
Can I change my SEMrush plan later?
Yes, you can upgrade or downgrade your SEMrush plan at any time. Upgrades are typically prorated, and downgrades take effect at your next billing cycle.
Does SEMrush offer nonprofit or education discounts?
Many SaaS tools offer special pricing for nonprofits and educational institutions. Contact SEMrush sales directly to inquire about available discounts.
What payment methods does SEMrush accept?
SEMrush typically accepts major credit cards (Visa, Mastercard, American Express) and often supports invoicing for annual enterprise plans. Some tools also accept PayPal.
Is there a money-back guarantee?
Most SaaS tools offer a satisfaction guarantee or free trial period. Check SEMrush's terms of service for their specific refund policy.
How does SEMrush pricing compare to alternatives?
SEMrush is priced at a premium compared to alternatives. Ahrefs offers comparable features starting at $99/month.
Are there any hidden fees with SEMrush?
We highlight all known fees in our pricing analysis. Watch for potential additional costs like extra users, storage upgrades, premium support, or advanced features not included in base plans.