Justify Investment

Quantify benefits to get stakeholder buy-in for new tools or upgrades

Compare Options

Evaluate different tools based on expected value, not just features

Track Success

Measure actual ROI post-implementation to validate decisions

Plan Budget

Forecast total cost of ownership for accurate budgeting

ROI Calculators by Category

CRM ROI

Avg. savings: 25-40%

Calculate the ROI of crm software for your business

Key factors measured:
  • Lead conversion improvement
  • Sales cycle reduction
  • Customer retention increase

Web Hosting ROI

Avg. savings: 20-35%

Calculate the ROI of web hosting software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

Cloud Storage ROI

Avg. savings: 20-35%

Calculate the ROI of cloud storage software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

HR Software ROI

Avg. savings: 20-35%

Calculate the ROI of hr software software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

Scheduling ROI

Avg. savings: 20-35%

Calculate the ROI of scheduling software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

Password Managers ROI

Avg. savings: 20-35%

Calculate the ROI of password managers software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

VPN Services ROI

Avg. savings: 20-35%

Calculate the ROI of vpn services software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

Survey Tools ROI

Avg. savings: 20-35%

Calculate the ROI of survey tools software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

Social Media Management ROI

Avg. savings: 20-35%

Calculate the ROI of social media management software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

AI Tools ROI

Avg. savings: 20-35%

Calculate the ROI of ai tools software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

Online Learning ROI

Avg. savings: 20-35%

Calculate the ROI of online learning software for your business

Key factors measured:
  • Productivity improvement
  • Cost reduction
  • Time savings

Email Marketing ROI

Avg. savings: 20-35%

Calculate the ROI of email marketing software for your business

Key factors measured:
  • Open rate improvement
  • Conversion rate increase
  • List growth acceleration

Project Management ROI

Avg. savings: 15-30%

Calculate the ROI of project management software for your business

Key factors measured:
  • Project completion time reduction
  • Team productivity increase
  • Meeting time reduction

Accounting ROI

Avg. savings: 30-50%

Calculate the ROI of accounting software for your business

Key factors measured:
  • Invoice processing time reduction
  • Error reduction in bookkeeping
  • Cash flow visibility improvement

Marketing Automation ROI

Avg. savings: 25-45%

Calculate the ROI of marketing automation software for your business

Key factors measured:
  • Lead nurturing efficiency
  • Campaign ROI improvement
  • Marketing-sales alignment

Website Builders ROI

Avg. savings: 40-60%

Calculate the ROI of website builders software for your business

Key factors measured:
  • Development cost savings
  • Time to launch reduction
  • Maintenance cost reduction

Analytics ROI

Avg. savings: 20-35%

Calculate the ROI of analytics software for your business

Key factors measured:
  • Decision-making speed improvement
  • Marketing spend optimization
  • Customer insight accuracy

Helpdesk ROI

Avg. savings: 25-40%

Calculate the ROI of helpdesk software for your business

Key factors measured:
  • First response time reduction
  • Resolution time improvement
  • Customer satisfaction increase

SEO Tools ROI

Avg. savings: 30-50%

Calculate the ROI of seo tools software for your business

Key factors measured:
  • Organic traffic growth
  • Ranking improvement velocity
  • Content optimization efficiency

Automation ROI

Avg. savings: 40-60%

Calculate the ROI of automation software for your business

Key factors measured:
  • Manual task elimination
  • Process error reduction
  • Employee time savings

Communication ROI

Avg. savings: 15-25%

Calculate the ROI of communication software for your business

Key factors measured:
  • Meeting reduction
  • Decision speed improvement
  • Remote collaboration efficiency

Ecommerce ROI

Avg. savings: 20-35%

Calculate the ROI of ecommerce software for your business

Key factors measured:
  • Conversion rate improvement
  • Cart abandonment reduction
  • Average order value increase

Payments ROI

Avg. savings: 10-20%

Calculate the ROI of payments software for your business

Key factors measured:
  • Transaction cost reduction
  • Checkout conversion improvement
  • Fraud prevention savings

Design ROI

Avg. savings: 25-40%

Calculate the ROI of design software for your business

Key factors measured:
  • Design iteration speed
  • Collaboration efficiency
  • Asset management improvement

Video ROI

Avg. savings: 30-50%

Calculate the ROI of video software for your business

Key factors measured:
  • Video production cost reduction
  • Engagement rate improvement
  • Training efficiency gains

How We Calculate ROI

ROI =
(Total Benefits - Total Costs) Total Costs
× 100%

Total Benefits Include:

  • Revenue increase from improved capabilities
  • Time savings × employee hourly cost
  • Direct cost reductions
  • Risk reduction and error prevention

Total Costs Include:

  • Annual subscription fees
  • Implementation and setup costs
  • Training time and resources
  • Ongoing maintenance and support

Quick ROI Estimate

On average, businesses see 200-400% ROI on well-implemented SaaS tools within 3 years. Use our calculators for a more accurate estimate based on your specific situation.

3-6 mo Average payback period
25-40% Typical time savings
15-30% Average cost reduction

Related Resources

ROI Calculator FAQ

How do you calculate SaaS ROI?

SaaS ROI is calculated by comparing the total benefits (cost savings, revenue gains, productivity improvements) against the total cost of ownership (subscription fees, implementation, training). Our calculators help quantify both sides of this equation.

What factors should I consider in SaaS ROI?

Key factors include: direct cost savings, time saved by employees, revenue impact from improved capabilities, implementation and training costs, potential switching costs, and intangible benefits like better decision-making.

How quickly can I expect ROI from SaaS tools?

ROI timelines vary by tool type. Simple tools like email marketing may show ROI within 1-3 months. Complex platforms like CRM or ERP typically require 6-12 months to achieve positive ROI due to longer implementation cycles.

Are your ROI calculations accurate?

Our calculators provide estimates based on industry averages and common scenarios. Actual ROI depends on your specific implementation, team adoption, and how effectively you utilize the tool's features.

What's included in total cost of ownership?

Total cost includes: subscription fees, implementation costs, training time, data migration, integrations, ongoing maintenance, and potential customization. Our calculators help account for these often-overlooked expenses.

How do I measure intangible benefits?

Intangible benefits like 'better decision-making' can be quantified by measuring outcomes: faster response to market changes, fewer errors in planning, or improved employee satisfaction scores.

Should I consider switching costs in ROI?

Yes, switching costs include data migration, retraining, temporary productivity loss, and potential integration rework. These should be factored into any ROI analysis comparing your current tool to alternatives.

How do I present SaaS ROI to stakeholders?

Focus on metrics that matter to your stakeholders: CFOs care about cost reduction and payback period, CEOs about strategic value, and department heads about productivity gains. Our calculators provide multiple perspectives.

What's a good ROI for SaaS investments?

A healthy SaaS ROI is typically 3-5x the investment over 3 years. However, strategic tools that enable new capabilities may justify lower direct ROI if they unlock significant business opportunities.

How often should I reassess SaaS ROI?

Reassess ROI annually or when significant changes occur: major price increases, new feature releases, team growth, or changing business needs. Regular assessment ensures you're still getting value.