monday CRM
A highly customizable, no-code CRM solution built on monday.com's Work OS platform that unifies sales, marketing, and customer service processes with AI-powered insights.
$12/mo
Insightly Review [2026]
Insightly provides cloud-based CRM with sales, marketing, and project management for SMBs, emphasizing integrations like Google Apps and Outlook. It supports contact tracking, automation, and mobile access via freemium model, now enhanced post-2024 Unbounce merger.
Best For
Not Ideal For
Pricing
Free plan available Free Tier
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4.2/5 Average Rating
1,400 Reviews
Free Starting Price
freemium Pricing Model
Overview
Insightly provides cloud-based CRM with sales, marketing, and project management for SMBs, emphasizing integrations like Google Apps and Outlook. It supports contact tracking, automation, and mobile access via freemium model, now enhanced post-2024 Unbounce merger. With a 4.2/5 rating from 1,400 reviews, Insightly has established itself as a reliable solution in the crm space. The platform is designed for small business sales tracking and lead management, offering 13 key features to streamline your workflow. Getting started is risk-free with their free tier, making it accessible for teams of all sizes. What sets Insightly apart is simple, intuitive interface for smbs, making it particularly valuable for teams that need crm capabilities. The tool integrates seamlessly with 8 popular platforms including Google Apps, Microsoft Office/Outlook, MailChimp, ensuring it fits naturally into your existing tech stack.
Not a Good Fit If
- You need extensive third-party integrations
Use Cases
Small business sales tracking and lead management
Project-linked CRM for consulting/professional services
Marketing campaign automation for media/advertising
Non-profit contact/opportunity management
SMBs needing Google/QuickBooks integration
Quick Comparison
Quick Comparison
| Tool | Rating | Starting Price | Best For | |
|---|---|---|---|---|
| Is Insightly Current | Free | Small business sales tracking and lead management | Visit | |
| mC monday CRM | $12 | Visual sales pipeline management for SMBs | Compare | |
| C Close | $49 | Inside sales teams | Compare | |
| H HubSpot | Free | Growing businesses | Compare | |
| P Pipedrive | $14 | Sales teams | Compare | |
| F Freshsales | Free | SMBs | Compare |
Our Evaluation
How We Evaluate Insightly
Our evaluation process uses a consistent framework to assess Insightly across key dimensions. Each criterion is scored based on real-world testing, user feedback, and industry standards.
Pricing & Value
Offers free tier with core features
Feature Set
13 core features available
User Experience
Rated 4.2/5 by 1,400 users
Integrations
Connects with 8+ popular tools
Support & Documentation
Multiple support channels available
Our reviews are based on hands-on testing, verified user reviews, and official documentation. Learn about our editorial process.
Key Features
Contact tracking
Opportunity management
Task management
Project management automation
Google Apps integration
Microsoft Office/Outlook integration
iOS mobile app
Marketing automation
Custom pipelines
Custom dashboards
Lead creation
AppConnect integration tool
Service ticketing
Pricing Plans
Starting from Free
Free tier available
freemium pricing
Forever Free
Free
- Up to 2 users
- Contact tracking
- Google Apps integration
- Mobile access
Professional
Most Popular $29/mo
- Unlimited users
- Project management
- Marketing automation
- Custom pipelines
Plus
$49/mo
- Advanced reporting
- Custom dashboards
- Priority support
- Advanced integrations
Enterprise
$99/mo
- Advanced security
- Custom fields
- API access
- Dedicated support
Pricing information is based on publicly available data and may change. Always verify current pricing on the vendor's official website before making a purchase decision.
Pros & Cons
Is
Insightly Pros & Cons
Pros
- Simple, intuitive interface for SMBs
- Strong Google Apps and Office 365 integration
- Links sales and project management effectively
- Freemium access with mobile/web/API support
- Affordable for small teams
- Broad language support (6 languages)
- Recognized as 2018 Gartner Peer Insights Customers' Choice
Cons
- Occasional crashes or page refresh needs after edits
- Limited details on enterprise-scale reliability
- Primarily SMB-focused, less for large enterprises
- UI updates sporadic
- Post-merger stability unclear
Integrations
Google AppsMicrosoft Office/Outlook MailChimp Dropbox QuickBooks Online Office 365AppConnectCustomer service tools
Top Alternatives to Insightly
Close
CRM built for sales teams with built-in calling, email, and sales automation.
$49/mo
HubSpot
All-in-one CRM platform with marketing, sales, and service tools for growing businesses.
Free
Pipedrive
Sales-focused CRM with visual pipeline management designed for sales teams.
$14/mo
Freshsales
CRM with AI-powered lead scoring, email tracking, and visual sales pipeline.
Free
Salesforce
Enterprise CRM platform with extensive customization and ecosystem for large organizations.
$25/mo
Nutshell
Cloud-based CRM and marketing automation platform that helps sales teams manage leads, automate workflows, and close deals faster with an all-in-one solution.
$13/mo
Zoho CRM
Affordable CRM with sales automation, analytics, and multichannel communication.
Free
Copper
Copper is a CRM platform designed for Google Workspace users, enabling contact organization, deal tracking, and task automation directly from Gmail and Calendar. It serves 30,000+ companies worldwide, emphasizing ease of use over complex databases to foster long-term client relationships.
$25/mo
Detailed Comparisons
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Insightly FAQ
What is Insightly?
Insightly is a crm tool that insightly provides cloud-based crm with sales, marketing, and project management for smbs, emphasizing integrations like google apps and outlook. it supports contact tracking, automation, and mobile access via freemium model, now enhanced post-2024 unbounce merger.
How much does Insightly cost?
Insightly offers a free tier and starts at $0/month. Pricing may vary, so we recommend checking their official website for the most current rates.
What are the key features of Insightly?
Key features of Insightly include: Contact tracking, Opportunity management, Task management, Project management automation, Google Apps integration.
Who is Insightly best for?
Insightly is best for Small business sales tracking and lead management, Project-linked CRM for consulting/professional services, Marketing campaign automation for media/advertising. It's particularly well-suited for teams looking for crm capabilities.
What are the pros and cons of Insightly?
Pros: Simple, intuitive interface for SMBs, Strong Google Apps and Office 365 integration. Cons: Occasional crashes or page refresh needs after edits, Limited details on enterprise-scale reliability. Check our full review for detailed analysis.
What integrations does Insightly support?
Insightly integrates with Google Apps, Microsoft Office/Outlook, MailChimp, Dropbox, QuickBooks Online, and many more popular tools to streamline your workflow.
Are there alternatives to Insightly?
Yes, top alternatives to Insightly include monday CRM, Close, HubSpot. Check our alternatives page for detailed comparisons.
Does Insightly offer a free trial?
Yes, Insightly offers a free tier so you can try it before committing to a paid plan.
How does Insightly compare to competitors?
Insightly stands out with simple, intuitive interface for smbs, though occasional crashes or page refresh needs after edits. Compare it directly with competitors on our comparison pages.
What is the Insightly rating?
Insightly has an average rating of 4.2 out of 5 stars based on 1,400 reviews, making it a well-regarded option in the crm category.
Insightly Free plan